Great Lakes Theater Festival’s Re-Imagine a Classic Campaign will contribute significantly to the vitality and economic development of downtown Cleveland.

A Re-Imagined Hanna Theatre will:

• Provide $88 million dollars worth of positive economic impact to the city of Cleveland over the next ten years, ensuring one of the highest rates of return on investment possible for the citizens of Northeast Ohio.
• Contribute to the growing momentum of recent redevelopment initiatives, such as the Euclid Corridor Project, the Idea Center and the Design Center, which continue to drive downtown Cleveland’s renaissance.
• Infuse the south side of Euclid Avenue with greatly increased levels of economic and pedestrian activity to stimulate retail and restaurant development in downtown Cleveland.
• Revolutionize the way that Cleveland’s students experience the arts in a unique new space that encourages community, removes barriers and inspires creativity – planting the seeds for culturally aware citizens that participate as adults in the cultural wealth of our community.
• Provide a dynamic attraction and amenity for downtown Cleveland’s burgeoning residential population which has doubled over the past 5 years.
• Attract more visitors to PlayhouseSquare, which currently generates over 1 million guests and $43 million dollars for the city of Cleveland annually – making it the largest entertainment district between New York and Los Angeles.